Newhall Publishing was appointed by Odgers Brendtson to produce OBSERVE, its flagship publication, which includes developing the editorial strategy, commissioning, editing, designing and fulfilment to deliver a high-quality, market-leading magazine.
Working closely with the Odgers Berndtson marketing team, Newhall released issue 19 of OBSERVE
magazine as a digital campaign entitled The Great Reset. In addition to developing an editorial and launch strategy to maximise engagement during the Covid-19 lockdown, Newhall commissioned and edited features, and created bespoke illustrations, GIFs and banner artwork to be used across all platforms as part of the ongoing digital campaign.
Beyond OBSERVE magazine, Newhall worked with Odgers Berndtson as a strategic partner to develop a number of other branded materials, including the Leadership Confidence Index 2020 produced in association with Harvard Business Review Analytic Services, branding for Odgers Berndtson Intelligent Search, and its OutsideIn healthcare product which involved logo creation, animation and a series of guides across its different levels.
To find out more about our work with Odgers Berndtson, please contact Commercial Director Richard Woolliams either via email at firstname.lastname@example.org
or give him a call on 07903 700485.